Publicity

The programmes for publicity and promotion of Spices Board focus on broadcasting and popularizing relevant content related to the numerous activities of the organization ensuring optimum reach to the audience. It includes programmes to promote Indian capacities and capabilities in spices sector, campaigns to create awareness, production of audio visuals and literature to disseminate information to various sections of public, interaction with media in addition to popularizing the different schemes and programmes of the Board.

The key programmes include participation in major international and domestic trade fairs, mass awareness and publicity campaigns through social media, production of audio visuals, printing, and publication of journal such as Spice India, Foreign Trade Enquiries Bulletin, Indian Spice News, etc.